To develop a creative concept for the business-class townhouse complex
To create an association with master jeweller’s work.
To create brand identity for the complex and the development company.
To create a commercial video which would show the developer’s attention to even the most insignificant detail.
We’d written the script for this video long before we started working with Zenith Group. The script was just waiting for its finest hour, and turned out to be perfect for the client’s task.
An architect, reverently and delicately carving out the model of a new complex in his workshop, symbolises the development company, which will just as carefully take care of their customers, paying attention to every little detail.
The soundtrack is composed by Natasha Miusha and performed by a live symphony orchestra.
We created a full identity pack both for the townhouse complex and Zenith Group development company.
We created a full identity pack both for the townhouse complex and Zenith Group development company.
The advertising video features elements of the corporate identity. Company logo can be seen on the architect’s suit, and other objects in the video.